In Plaza Kvinna from 2020, the editorial team writes about the importance of choosing consciously – not only when it comes to skincare but also makeup. The spread lists several products that combine beauty with sustainability, and one of our favorites shines brightly: INIKA Organic Lipstick as an example of a product that works just as well as other lipsticks and is also kind to your skin, animals and nature.
The lipstick is described in the article as a natural choice that is high quality, and we agree! INIKA's Certified Organic Vegan Lipstick is richly pigmented and gentle on both lips and the environment. The nourishing formula contains shea butter, argan oil and cranberry seed oil – a combination that nourishes deeply while providing that intense color we love.
"The skin is our largest organ and absorbs to varying degrees the different substances and products applied to it. [...] Our best tip when choosing skincare products is to read carefully about both the brand's sustainability policy and the contents of the products before you buy."
We find it particularly fun that Plaza Kvinna highlights natural makeup , organic makeup and vegan makeup in a context where luxury and sustainability meet. This is exactly how we want to inspire people to think about beauty – both effectively and with care.
“Just like our skincare products, makeup can contain chemicals and substances that we want to avoid” – Plaza Woman
We couldn't have said it better ourselves.